Desi multe companii si-au diminuat semnificativ activitatea si numarul de angajati, sunt cateva elemente care trebuie mentinute si care vor ajuta la reluarea cresterii in anii urmatori.
Am auzit clienti care spun: “Noi anul acesta nu mai cheltuim banii companiei pe agende si calendare, pentru ca am facut prea multe in anii trecuti si am ramas cu ele …”

In primul rand, daca consideri ca ai cheltuit banii si nu i-ai investit, inseamna ca primul pas este sa schimbi compania de publicitate cu care lucrezi acum. Atat agendele cat si calendarele trebuie vazute ca investitii in imagine si de aceea comenzile trebuie gandite astfel incat sa aduca plus valoare si beneficii de imagine companiei.

Asa cum este gresit sa produci mult mai multe decat ai nevoie, este cel putin la fel de gresit sa nu comanzi deloc.

In cazul agendelor, atunci cand nu doresti un model 100% personalizat si doresti personalizarea unui model de serie, nici nu ai nevoie de o cantitate mare. Poti incepe de la 100 buc. (sau chiar 50 in cazuri exceptionale). Agenda se personalizeaza in felul urmator: pe coperta, in functie de materialul din care este realizata se inscriptioneaza sigla companiei si/sau anul fie cu folio – auriu, argintiu sau prin timbru sec, unele materiale de coperta reactionand termic prin schimbarea culorii siglei la acest ultim procedeu ceea ce are ca rezultat un efect vizual excelent. In plus, poti adauga 2 sau 4 pagini de prezentare pentru compania ta.

Gandeste-te ca producatorii de agende fabrica in cantitati mari produsele de serie – zeci de mii de bucati, astfel incat daca vei achizitiona 100 sau 500 buc. pretul unitar pe agenda nepersonalizata nu va scadea considerabil (max. 10%). La personalizare, diferenta de pret unitar pentru serviciu (incluzand personalizarea copertii si paginile de prezentare) de la 100 la 500 buc poate ajunge pana la 30% dar nu reprezinta per total o suma care sa ne ingrijoreze. Daca in anii trecuti ai fabricat modele scumpe, 100% personalizate, anul acesta, daca consideri ca nu este necesara o astfel de investitie poti opta pentru un model de serie si un consultant (agentia) care sa iti recomande personalizari care sa-ti creeze un produs final care sa arate “a mai scump decat costa”.

Referitor la calendare, principiul este acelasi. La baza ai calendare de serie carora le personalizezi capacul. Preturile sunt ca pentru un produs de serie, astfel incat daca achizitionezi 100 sau 500 buc. pretul unitar nu se schimba foarte mult. Iar cu noile tehnologii digitale poti produce un capac full color la un pret unitar excelent pentru un tiraj minim de 100 buc.

Orice companie din aceasta tara ar trebui sa-si permita un buget minimal de 500 – 1000 eur pentru promotionalele de sfarsit de an si 50- 100 de agende plus 50-100 de calendare pot fi incadrate intr-un astfel de buget.
Calendare si agende 2010 la bugete de criza – http://www.kbc.ro

With the explosion of internet, this year and next year many people will start online businesses. The hardest period for any new marketer is until he or she will earn the first 1,000 USD online. There are availabe on the internet many programs which allow you to send targeted messages to hundreds of thousands of potential customers who previously agreed on receiving promotional communications. We reccomend to check more that 50 such programs at this address: http://www.onlinemarketingtools.tk.

Se pot viziona colectiile complete si comanda online aici, sau aici.

Afacerea denumita generic “Affiliate Marketing”, “Marketing prin afiliere” sau “Vanzari prin afiliere” este una dintre cele mai interesante zone ale activitatilor legate de internet. Totul pare foarte simplu, dar in realitate ai nevoie de cunostinte specifice si de a stii exact cum trebuie sa procedezi pentru a crea venituri pentru tine si site-ul/ blogul tau. Un afiliat este o persoana sau o companie care promoveaza prin bannere, link-uri sau articole produse sau servicii ale altei companii si primeste un comision daca genereaza vanzari, sau inscrieri la un newsletter, completarea unui sondaj, etc.

Ca un exemplu basic, compania de cosmetice X doreste sa faca un sondaj pentru lansarea unui produs si iti propune sa trimiti vizitatori ai tai catre site-ul lor si pentru fiecare vizitator venit de la tine care completeaza acest sondaj primesti … sa zicem 10 lei + tva. Presupunand ca este o companie importanta si care sa aiba un important brand awareness in randul consumatorilor si considerand ca in fiecare zi 3 vizitatori ai site-ului blogului tau vor completa acest sondaj vei incasa numai din acest mic serviciu 30 lei x 30 zile = 900 lei + tva pe luna. Gandeste-te ca daca in cadrul altui program generezi vanzari de 20.000 lei si comisionul tau este de 20%, vei incasa 4.000 lei si tot asa …

Marketing-ul prin afiliere este o industrie uriasa in strainatata iar la noi a inceput, timid sa produca profituri din 2008. Anul viitor va cunoaste o dezvoltare exponentiala.

Alaturi ai 5 idei de care te sfatuim sa tii seama daca esti incepator in activitatea de “Affiliate Marketing”:

1. Pana nu inveti regulile jocului nu aloca bugete importante pentru Adwords (serviciul de publicitate al lui Google) pentru ca cel mai probabil nu vei obtine rezultatele scontate; De asemenea, ai grija sa nu atragi numai trafic ci mai ales trafic transformabil in conversii (care vor cumpara, sau vor face actiunea dorita) prin link-ul tau;

2. Studiaza cu atentie nisele de piata in care activezi folosind “Google Keywords” pentru a evita sa investesti timp si resurse in domenii neprofitabile;

3. Traficul pe care il vei obtine de pe site-urile de socializare este bun, trebuie sa iti prezinti ceea ce vinzi pe principalele retele sociale dar de asemenea trebuie sa oferi continut de calitate (prezentari, articole) potentialilor clienti si nu sa le vinzi pur si simplu;

4. Toti avem hobby-uri, dar focuseaza-te pe a investi timp si resurse in site-uri si bloguri care iti vor aduce incasari intr-o prima faza;

5. Marketing-ul prin intermediul articolelor este o optiune excelenta dar este doar o mica parte din arsenalul cu care va trebui sa iti promovezi produsele si serviciile;

Academia Online Feed Forward

Colectia de calendare 2010 a fost gandita ca un mix perfect de imagini si tematici speciale, tocmai pentru a satisface toate gusturile. Iata doar cateva titluri din colectia de calendare de anul acesta: Romania, Europe, Bouquets, Dream Bikes, Modern Architecture, Bridges, Gardens, Kids, Landscapes, alaturi de clasicele calendare triptice si de birou.

Va las in compania catorva imagini care vorbesc de la sine despre calitatea produselor.

Colectia completa a calendarelor o puteti gasi aici.

With years of marketing experience under his belt, he has discovered what works and what doesn’t for building a list. In his report, Unstoppable List Building, he shares his findings with you, along with tips on how to make some of the strategies work for maximum benefit.

This is a no-nonsense report that drives right to the core of what works, and gives you the real secrets to building your list. Justin tells you right from the start what to expect from this report and why he has chosen his approach.

It is presented with new marketers in mind, but is equally valuable to seasoned marketers. If you have limited experience, this report will help you to start building a quality, responsive list fast.

He is making this paid report free for a limited time, so grab your copy of Unstoppable List Building while you can: click here!

It covers how to use classified ads and social marketing to build your list quickly. It tells you when to use single opt-in and when to choose double opt-in, and why there’s a difference.

You’ll learn the difference between targeted and untargeted traffic and why you should care which type of traffic you drive to your squeeze page and onto your list. He lists the three things you need to get started, and where to get them easily without paying a huge price.

You’ll discover some effective free and paid methods for attracting subscribers that many successful marketers are using to boost their lists, and much more, including building trust and making money on demand.

The meat of the report focuses on viral marketing. While this concept has been around for a very long time and is utilized by top marketers, Justin shares with you some details that will set you apart from the rest.

Viral marketing involves getting others to distribute your products that contain links to your offers. But Justin takes this one step further by giving you tips on how to encourage even more people to distribute your viral product. These are methods that have worked to literally explode his lists in record time.

To give you a clear look at the process, he spells out a typical scenario in 7 steps. You will see how this powerful strategy will spread your viral product and your promotions around the Internet like wildfire.

The 65-page report is chock full of valuable ideas that you can implement right away to start building your list, or to expand the one you have.

Grab your free copy of Unstoppable List Building while you can, before Justin takes it down: click here!

Listen, if you’re looking for a simple way to generate income online, then
you need to see this.

There’s something new – a new form of Niche Marketing called Niche
Marketing 2.0 that’s being secretly used by a handful of guys in the deep
inner circles of the Internet marketing elite..

And man o man, they’ve been literally *killing* it with this new method, and
no one had a clue what was going on.

Until now…

Two of the most successful Niche Marketers out there – Adam Short, and
Alen Sultanic – who regularly generate 5 figures per month online from their
“part-time” niche businesses, broke the silence and revealed this new method
right out, plus put their own twist on it that puts it on *steroids.*

Heck, they should call this Niche Marketing 10.0, because it’s light years ahead
of anything else out there.

Ok lets cut to the chase now.

Hop over to https://imi.infusionsoft.com/go/1/adriankb to get all the juicy details on Niche Marketing 2.0
and check it out.

But listen, before you go over there and see for yourself, I want to tell you the
*best* part about Niche Profit Classroom.

The best part, absolutely the best (and you’ll see for yourself), is that Niche
Profit Classroom is a new type of hybrid site. It has over 400+ hours of videos
to show you everything step by step in the most microscopic detail.

It has software built right into the site so you can put some serious fire power
behind everything you learn.

But best of all, it has a built in community that’s *always* there for you when
you need help to steer you in the right direction.

This is the TOP reason 99% of people fail to generate income online, because
they get everything from 100’s of different sources rather than finding one good
system that works. Then, even if they do find a good system, they don’t have
anyone there to help answer their questions (and there are bound to be some).

But at Niche Profit Classroom, the entire site is laser-focused on helping you
succeed. All of the software and tools were built to help you reach your goals fast.

Anyhow, don’t take my word for it (I expect you to make your own judgements
on what’s good and what’s not, I can only point you in the right direction).

Check it out:

https://imi.infusionsoft.com/go/1/adriankb

I’m surfing around and found a great website where you can access tonnes of free marketing videos. I already watch the videos and look into the content, it’s great. Really. You can try them and add big value to your internet marketing efforts.
Click Here to Discover How to Get Free Search Engine Traffic for Life, and How to Convert that Traffic Into Dollars Using Autopilot Sales Machines

Incepand de astazi puteti vizualiza o noua colectie de felicitari pe magazinul nostru virtual www.kbc.ro.

Toate modelele noi, codul PX, se pot vedea aici. Veti regasi felicitari lucrate manual, felicitari standard si business la preturi atractive.

Va oferim un serviciu nou pe care l-am inaugurat la inceputul anului 2009 – Multiplicari CD si DVD pentru campanii publicitare.

Detalii aici.